#03 iPhone App Assignment: Concept, Poster & Sketches

We kick of our next project with a bang! This project will last only 3 classes – so, we need get going quickly. The assignment is to develop an iPhone app for an essential service in NYC. Something that you can’t live in this city without. Food, taxis, music, etc. We will use REAL DATA from NYC.GOV to make this an even more compelling design and user experience.

10/19  Part 1: Concept
Write up a short concept brief for your iPhone application. Include:

• What is its name? / Name & Tagline
• What will it do? / Features & Functionality
• Who will buy it? / Audience types & Rationale
• What data will you use? / Choose from NYC Open Data Site

10/19 Part 2: Sales Poster
Create a quick & dirty poster for your app. This will act as your moodboard / show colors, icons, other apps on a 11”x17” poster @72dpi / post and/or print before class

10/19 Part 3: Workflow & Wires
Sketch a workflow of the main feature of your app. Show all screens in the flow in wires. Your workflow and wires should be on the same page as in the example. We will be working through these as a group in the next class.

As reference:

Printouts of mobile wireframes for sketching

Templates for mobile wireframes (omnigraffle, etc.)

PSD templates for visual mockups of iPhone apps

Common patterns of iPhone UI conventions

Official Apple iPhone developers site

Have fun. Jay